A cookie is a text-only string of information that a website transfers to your computer’s hard disk.
Cookies will typically contain the name of the domain from which the cookie has come, the “lifetime” of the cookie, and a value, usually a randomly generated unique number. Cookies can help a website to arrange content to match your preferred interests more quickly. Cookies cannot be used by themselves to identify you.
How we use cookies.
We use Session Cookies to provide security and carry information across pages of the Website and avoid you having to re-enter information; they are temporary and remain in the cookie file of your browser until you leave the Website.
We use Persistent Cookies to help when you return to the Website so we can tailor content and the presentation of the Website to match your preferences; they also assist in compiling anonymous, aggregated statistics that allow us to understand how users use the Website and so help us improve the structure of the Website. Persistent Cookies remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of each specific cookie).
Third Party Cookies.
In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.
This site uses Google Analytics which is one of the most widespread and trusted analytics solutions on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.
Third party analytics are used to track and measure usage of this site so that we can continue to produce engaging content. These cookies may track things such as how long you spend on the site or pages you visit which helps us to understand how we can improve the site for you.
From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.
As we sell services it’s important for us to understand statistics about how many of the visitors to our site actually make a purchase and as such this is the kind of data that these cookies will track. This is important to you as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price.
The Google AdSense and Google remarketing service we use to serve advertising uses a DoubleClick cookie to serve more relevant ads across the web and limit the number of times that a given ad is shown to you.
The company also uses business intelligence tools to monitor your use of the site. This enables us to provide you with the most relevant marketing information. This software enables us to understand your company’s requirements and deliver a better sales experience.
The behavioural advertising cookies used by this site are designed to ensure that we provide you with the most relevant adverts where possible by anonymously tracking your interests and presenting similar things that may be of interest.
In some cases we may provide you with custom content based on what you tell us about yourself either directly or indirectly by linking a social media account. These types of cookies simply allow us to provide you with content that we feel may be of interest to you.
Several partners advertise on our behalf and affiliate tracking cookies simply allow us to see if our customers have come to the site through one of our partner sites so that we can credit them appropriately and where applicable allow our affiliate partners to provide any bonus that they may provide you for making a purchase.
We also use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including; Twitter, LinkedIn and Google Plus, will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.
How to disable cookies.
You have the ability to accept or decline cookies by modifying the settings in your browser. However, you may not be able to use all the interactive features of the Website if cookies are disabled. For detailed information on how to disable cookies for a particular desktop or mobile browser here is a useful article.